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[Source: New York Times] - Before StriVectin’s stretch-mark cream became an anti-wrinkle blockbuster sold in Sephora and Bloomingdale’s, it made its debut in 2002 at GNC, a retailer better known for its muscle-building supplements.
Then in 2003, StriVectin started running print ads with the alluring claim that women who used the cream ($135 a tube) as a facial moisturizer found it reduced their wrinkles. The ads asked: Could StriVectin actually be “Better than Botox?”
For more information: Debating the Claims Behind Wrinkle Creams
Now available: “Arizona’s Bioscience Roadmap 2014-2025: Advancing the Biosciences and Improving Health Outcomes,” is now available along with its supplement, “Summary of Goals, Strategies, and Potential Actions.” An overview by Walter Plosila, Ph.D., Battelle senior advisor, is also available. The updated Roadmap provides a long-term strategy for Arizona to achieve bioscience success over the next decade.